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2402 Items
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$33.74 with code
Regular: $44.99

Wisconsin Badgers Colosseum Magic Team Logo Quarter-Zip Jacket - Gray

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$89.99 with code
Regular: $119.99

Wisconsin Badgers Under Armour HOVR Sonic 3 Running Shoe - Gray

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Reduced: $24.99
Regular: $49.99

Wisconsin Badgers Colosseum Blackout 2.0 Performance Pullover Hoodie - Black

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$26.24 with code
Regular: $34.99

Wisconsin Badgers Fanatics Branded Sideblocker Fleece Pants - Black

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$29.99 with code
Regular: $39.99

Wisconsin Badgers Colosseum Arch & Logo 2.0 Pullover Hoodie - Black

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Wisconsin Badgers Stadium Athletic Women's Big Logo Pullover Hoodie - Cardinal

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$26.24 with code
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Wisconsin Badgers Concepts Sport College Ultimate Flannel Pants - Red/Black

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Wisconsin Badgers Colosseum Arch & Logo 2.0 Pullover Hoodie - Red

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$44.99 with code
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Wisconsin Badgers Under Armour Primary School Logo All Day Raglan Pullover Hoodie - Red

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$52.49 with code
Regular: $69.99

Wisconsin Badgers Under Armour Gameday Quarter-Zip Jacket – Red/Gray

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Wisconsin Badgers Colosseum Women's Magic Ombre Quarter-Zip Raglan Jacket - Black

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Wisconsin Badgers Colosseum Dean Slash Stack Pullover Hoodie - Black

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Reduced: $19.99
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Wisconsin Badgers Fanatics Branded School Logo Colorblock Quarter-Zip Jacket - Red

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$41.24 with code
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Wisconsin Badgers Colosseum OHT Military Appreciation Digital Camo Pullover Hoodie – Charcoal

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$48.74 with code
Regular: $64.99

Wisconsin Badgers Women's Sherpa Super Soft Quarter-Zip Pullover Jacket - Gray

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$22.49 with code
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Wisconsin Badgers Stadium Athletic Youth Big Logo Pullover Hoodie - Charcoal

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Wisconsin Badgers Fanatics Branded Steady Long Sleeve T-Shirt – Red

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Wisconsin Badgers Under Armour Primary School Logo All Day Raglan Pullover Hoodie - Black

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Wisconsin Badgers Colosseum 2.0 Lace-Up Pullover Hoodie - Cream

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Wisconsin Badgers Under Armour Football Sideline Raglan Pullover Hoodie - Heathered Gray

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Wisconsin Badgers Distressed Arch Over Logo Long Sleeve Hit T-Shirt - Red

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Wisconsin Badgers Concepts Sport Satellite Pants and T-Shirt Sleep Set - Gray/Red

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Wisconsin Badgers Blue 84 Women's Striped French Terry V-Neck Pullover Hoodie - Cream

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Wisconsin Badgers Under Armour All Day Open Bottom Pants - Heathered Gray

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Wisconsin Badgers Under Armour School Logo Long Sleeve T-Shirt – Black

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Wisconsin Badgers Pressbox Women's Laurie V-Neck Hoodie - Red

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Wisconsin Badgers Fanatics Branded Basic Arch Sweatshirt - Red

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Wisconsin Badgers Concepts Sport Women's Breakout Flannel Pants - Red/Black

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Wisconsin Badgers ZooZatz Women's Stacked Mascot Leggings - Multi

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Wisconsin Badgers Concepts Sport Women's Quest Knit Pants - Red

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$37.49 with code
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Wisconsin Badgers Concepts Sport Women's Ethos T-Shirt & Pants Sleep Set - Red/Black

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Wisconsin Badgers Recliner Furniture Protector

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Wisconsin Badgers Fanatics Branded School Logo Polo - Red

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Wisconsin Badgers Toddler Sideline Hoodie & Pants Set - Red/Black

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Wisconsin Badgers Fanatics Branded Steady T-Shirt – Black

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Wisconsin Badgers SKICKS Low-Top Shoes

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Wisconsin Apparel, University of Wisconsin Gear, Hats

As the Wisconsin Badgers football season gets underway, back your team with the latest in Wisconsin apparel including hats & caps, jerseys, t-shirts, and hoodies. Browse the headwear superstore at Lids.com for the latest officially licensed University of Wisconsin gear, hats and more to represent your team pride. Get your hands on Wisconsin t-shirts for men, women, and kids from baby sizes to youth as they get ready to make the fan base proud this season. We also have a wide selection of Wisconsin big & tall or plus size apparel so every fan can find their fit. Our inventory of University of Wisconsin football, baseball, and basketball apparel ensures we have what you need to root on Wisconsin all year long. No matter what sport you follow, you need the official University of Wisconsin gear from Lids.com.

Wisconsin Football Apparel

Root on your Wisconsin Badgers as they hit the gridiron with the latest in University of Wisconsin football gear from Lids.com. Round out your fan gear with Wisconsin football coaches polos, jerseys, tees, and hoodies. You can also find an unbeatable selection of University of Wisconsin tailgating gear including chairs, canopies and accessories. No matter what you need to support your Wisconsin Badgers, Lids.com is your source for the latest University of Wisconsin football gear.